Web Survey Bibliography
With the increasingly widespread use of the Internet has come a host of new opportunities to leverage the value of survey data. By creating broader access and disseminating easy-to-use analytical tools we not only can make more data available to a broader set of users, we also can minimize the barriers that might exist among the discrete activities of data collection, data analysis, report development, and delivery. One prime example in the market research world is the deployment of Web portals designed to deliver data more quickly, to increase the value of those data by making them easier to analyze, to deliver data and results deeper into the client’s organization, and to retain historical data for future analyses in an online archive. This paper describes a case study in the development and evolution of one such portal from an online document store to survey progress tracker to analysis and reporting platform to data archive. It also looks to the future and speculates on the kinds of features we might
expect as these systems increase in complexity and sophistication.
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Web survey bibliography - Baker, R. P. (11)
- Survey Gamification: Old Wine in New Bottles?; 2011; Baker, R. P.
- Choosing Between Telephone and Online for Survey Data Collection ; 2010; Baker, R. P.
- AAPOR Report on Online Panels; 2010; P., Blumberg, S. J., Brick, J. M., Rivers, D. et. al.Baker, R. P.
- Don't know and no opinion responses in Web surveys; 2009; Mechling, J., Baker, R. P., Couper, M. P.
- Does Including Cell-Only Households in an RDD Survey Change the Estimates? The Case of the American...; 2008; Bryant, B. E., Baker, R. P.
- Adding Value to Data Through Improved Access. The Case for Web Portals; 2005; Baker, R. P.
- Developmnent and testing of web questionnaires; 2004; Baker, R. P., Crawford, S. D., Swinehart, J.
- Use and non-use of clarification features in web surveys; 2003; Tourangeau, R., P., Couper, M. P., Conrad, F. G., Baker, R. P.
- Testing Web Questionnaires; 2002; Crawford, S. D., Baker, R. P.
- Computer-assisted Personal Interviewing: An Experimental Evaluation of Data Quality and Cost; 1995; Baker, R. P., Bradburn, N. M., Johnson, R. A.
- New Technology in Survey Research: Computer-Assisted Personal Interviewing (CAPI); 1992; Baker, R. P.